Our Story

About Us

Years of working on, with and leading technology and product teams for companies of various sizes may have armed us with a unique perspective, but it's our passion for helping others that drives us. 


To provide leaders with the tools and technologies they need to create high-performing teams and meaningful work for their employees.


Our values are simple

Authenticity, Reliability, Excellence

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Shelley Lineham

Shelley is an executive leader and AI strategist with a passion for helping individuals and entrepreneurs achieve their fullest potential. 

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Shelley Lineham

Mitch Johnstone

Mitch is a serial entrepreneur who has worked extensively with start-ups as well as billion-dollar companies across Canada. He is a CFA charter holder and holds a Masters of Management in Artificial Intelligence from Queen's University. Mitch is passionate about making work better for everyone and teaching data science teams how to work together to achieve their goals. 

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